Media Coverage on the Paralympics
Welcome readers to this week's blog post, the topic for this week is all about how to increase the media coverage of the Paralympics. As well as addressing the issue of disabled athletes being portrayed by the media as “villains, supercrips, or helpless.” I believe the first major step forward would be guaranteeing consistent live coverage, athlete features focused on performance, and year-round reporting not just attention every two years (Figure 1). This would also include advertisements that are separate from the Olympics, the current advertisements seem to put the Paralympics as a second thought to the Olympics. Or that the Paralympics is just an extension to the Olympics, even though it is its own event. (Figure 1: The difference of online article between the Olympics and Paralympics) However, I do not think increasing airtime alone would be enough. The way athletes with disabilities...